Princess Diana Lingerie Outrage

As adverts go, it is certainly eye-catching. But whether it is tasteful to use a lingerie-clad Princess Diana lookalike to sell underwear is another matter entirely.

This bizarre promotion, which urges consumers to 'Feel the Romance of British Royalty', has been splashed across billboards in China by a lingerie company called Jealousy International.

And to mark the anniversary of Diana's death on August 31, 1997 – caused by a road accident in Paris – the lingerie company unveiled the new range at Shenzhen airport in southern China.